Understanding The Main Social Networks

I’ve written this post as many people don’t really understand in great detail as to how each social network works. This post should hopefully give you some insight into how many votes you need to make the “popular” page of a network, how much traffic to expect, and what the result of negative votes are on your story.

Name of Network: Digg
Number of Votes Needed to go Popular: 60 – 300+ on average
Consequence of Negative Vote: Requires more Diggs to become popular. NOTE: One Bury does not cause your story to be removed! You can have a significant amount of “buries” and the story could still go popular.
Expected Traffic: 10,000 to 100,000 UVs
Type of Network: Social News

Name of Network: Stumble
Number of Votes Needed to go Popular: 30 – 40 typically, Reviews and Tags are also important
Consequence of Negative Vote: -1 to overall points
Expected Traffic: 2,000 – 50,000 UVs and the cycle can come again weeks to months later.
Type of Network: Toolbar – random

Name of Network: Propeller
Number of Votes Needed to go Popular: 35+ on average
Consequence of Negative Vote: -1 to overall points
Expected Traffic: 1,000 – 20,000 UVs – Can go to 100,000 if the story goes to news.aol.com
Type of Network: Social News

Name of Network: del.icio.us
Number of Votes Needed to go Popular: More than 120 bookmarks (as fast as you can)
Consequence of Negative Vote: -1 Vote
Expected Traffic: Up to 20,000
Type of Network: Techy, Internet based info, guides

Name of Network: Mixx
Number of Votes Needed to go Popular: 30 – 60
Consequence of Negative Vote: -1 to overall points
Expected Traffic: Less than 100 UVs
Type of Network: Social News

Name of Network: Reddit
Number of Votes Needed to go Popular: 3 – 300+
Consequence of Negative Vote: -1 total points
Expected Traffic: 3,000 – 30,000 UVs
Type of Network: Social News

Name of Network: Yahoo! Buzz
Number of Votes Needed to go Popular: N/A. Popular is Yahoo.com and that is manually selected.
Consequence of Negative Vote: Unknown
Expected Traffic: 1-3 million UVs
Type of Network: Social News

Name of Network: Fark
Number of Votes Needed to go Popular: Admin manually select for Popular
Consequence of Negative Vote: unknown
Expected Traffic: 5,000 to 15,000 UVs
Type of Network: Humor

Name of Network: Ebaumsworld
Number of Votes Needed to go Popular: 30
Expected Traffic: 500-20,000+
Type of Network: Weird, Wacky Stuff, Interesting and Funny Pictures work really well.

5 thoughts on “Understanding The Main Social Networks

  1. Mixx brings less than 100 unique visitors? Do you have recent analytics from varied sources that illustrate that?

  2. Black says:

    FARK can bring more then 40 000, I think that once I had more then 60K+ impressions, the big part of that was from fark.

  3. JD Rucker says:

    I agree with Tamar’s question. I’ve seen over 100 on multiple occasions.

    Propeller, on the other hand – I’ve had stories on the front page that have had less than 100 referrals before.

    BUT, with that said, I believe this list is more accurate than a lot of the ones that have preceded it. Stumble thumbed up and reviewed.

  4. Yeah, I’m backing Tamar and JD on this. Mixx will bring more traffic than that. Let me see that “Works Cited” page for this post ;)

  5. […] came across a really great post today over at PingPongPie that helped to explain what you need to achieve with certain social networks, and how much traffic […]

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