PingPongPie

An Everyday Blog About Everyday Things = Updated Not Everyday

Tag: Social Media

Quality Content is Not Enough

Want success on the social networks? Everyone tells you to write compelling, quality pieces that will appear to like-minded social users. “Digg Bait” is writing so that it appeals exactly to the “Digg mind” and by doing that you will have massive success on the social networks, including Digg. This statement is only about half [...]

Social Media Marketing - What’s the Point?

Social media marketing is tricky, and a lot of people don’t fully understand the positives and negatives of integrating it into their businesses. I’m going to explain how your website will benefit from embracing social media.
The primary reason we work in social media is to get links. Clean, Google friendly backlinks.  It’s possible to generate [...]

Link Baiting vs Link Building

I’ve spoken to several people recently who don’t know whether they should go down the link building or link baiting road.
I’m going to try and outline the strengths and weakness of both techniques in this article.
Link Building:
It can’t be disputed that good quality link building is fantastically effective, anchor text controlled link building really can’t [...]

Introducing PingPongPie.com

This is where it all starts for PingPongPie dot com. My name is Christopher Angus and I’m a SEO and Social Media Marketer. 
My specialty is in competitive SEO, especially in the finance industry. Type any finance-related search into Google.co.uk and more often than not I’ll have a site in the top ten results. I’ve also got interests in the travel [...]